A California election offered a natural experiment in user interface design—an open Senate seat that would be on the ballot statewide. Ballot designs must adhere to legal, technical, and financial constraints, but there is still room for variation. California’s 58 counties came up with 58 different designs. Nancy Frishberg was part of a group that analyzed the results after the election. They evaluated whether any of the discretionary graphic treatments and county-specific wording achieved better results or fewer errors. Did wording, layout or other graphic design elements lead to more accurate voting (fewer disqualified ballots)?

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Recent Posts
- Chapter Meeting November 13, 2024 [Starting Early]: Task Mastery for Less Stress
- Chapter Meeting August 14, 2024 – Get that Interview! How to Beat the Dreaded Applicant Tracking System
- Saturday, July 27, 2024 – Ice Cream Social
- Chapter Meeting July 10, 2024 – Networking 101: Building Professional Relationships
- Chapter Meeting May 8, 2024 – Hiring Booms, Mass Resignations and Fear-of-Recession Layoffs, Oh My! How to Score Your Next Position in a Shifting Job Market
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